Your eyes do not deceive you, that is indeed a car with all its post-
factory protective wrapping in tact. Before seeing this, I had no clue this was even possible or that this wrapping even existed but apparently it does. Like a nerd after Christmas, the owner has (and still does a month later I should add) all the self control of a zen monk in not unwrapping his present. While this particular scenario is atypical of Chinese people, the general activity of leaving things in their wrappings is not.
More often than not, the remotes I use are still in their original packaging, the car dashboards still contain pieces of vinyl wrapping, and car seats are covered by multiple layers of colored cloth protection. My grandparents go as far as to keep their TVs covered in plastic or cloth when not in use. Most visitors to China won’t notice this behavior because it’s mostly contained within private households but I found this to be fascinating for whatever reason so now you know. I asked a couple people why the Chinese are so keen on preserving packaging but no one could really provide a satisfactory answer. Perhaps someone reading this does? If so, kindly leave it in the comments.